Never Again.
After the attacks of 9/11, my oldest brother — a Vietnam
veteran — gave out American flag memorial pins to his employees and family. I
still wear mine to this day. It reminds me not just of what was done to us —
but who did it.
Then came something even more horrific: the atrocities of
October 7th. Israel was brutally attacked by the butchers of Gaza in a massacre
that defies words. I searched for an October 7th memorial Israeli flag pin,
something that could say: We remember. We will not forget. We will not
forgive.
All I found were generic yellow ribbon designs. That wasn’t
enough. So I had these pins made.
They are small, but they speak loudly.
I wear mine next to my 9/11 pin — two markers of grief and resilience. Side by
side.
For a while, I gave them out or sold them personally.
Everywhere I went, Israelis stopped me and asked where they could get one. So I
opened an Etsy shop so anyone who stands with Israel can wear one too.
Now, as Israel confronts Iran — the puppet-master behind so
much of the terror — it’s more important than ever to show where we stand.
This pin is not just a tribute. It’s a reminder.
Of who we are.
Of what they did.
And that we will never forget.
Am Yisrael Chai.
Wear the memory. Carry the message.